Why do we love our smartphones so much?

Why do we love our smartphones so much?
Our relationship with smartphones is complicated. On the one hand, they're like a digital version of a Swiss army knife, offering countless useful features and functions.But on the other, we have an almost emotional attachment to them, and you can see that smartphone manufacturers understand this in the way that some handsets are marketing them.Rather than just listing technical features, they'll often highlight how a…

Shoppers turn to smartphones to get best deals

Shoppers turn to smartphones to get best deals
There's no shortage of ways to go shopping these days, but using our smartphones seems to be a particularly popular option.According to a survey by IRI, shoppers across Europe are increasingly going online to find offers and promotions to make their grocery shop a bit cheaper.Much of this traffic appears to be coming from smartphones, with 31 per cent of shoppers in the UK using…

UK’s love affair with smartphones continues

UK’s love affair with smartphones continues
How much do you rely on your smartphone? How long can you go without checking it? We all know that smartphones have become truly indispensable items, helping us manage our day-to-day lives, stay entertained and keep in touch with loved ones. Yet sometimes it seems we just cannot put them down. That's why it's interesting to go beyond the anecdotal evidence and put some firm…

More over-55s snapping up smartphones

More over-55s snapping up smartphones
Sales of smartphones are booming among over-55s in the UK, new research has revealed. According to a study by Deloitte, smartphone adoption among 55 to 75-year-olds has reached 10.3 million - or 71 per cent of this demographic. This group was found to be the fastest-growing adopters of smartphones over the last five years, with a compound annual growth rate of 19 per cent since…

Gap between smartphone cameras and DSLRs is closing, says DxOMark

Gap between smartphone cameras and DSLRs is closing, says DxOMark
The smartphone revolution means everyone routinely has a camera on them these days, but for some photography aficionados, a good-quality DSLR simply can't be replaced. However, the quality of smartphone cameras is improving all the time, with handsets capturing stunning images with remarkable clarity. As a result, independent photography lab DxOMark, which regularly tests mobile phone cameras, believes they could eventually be on an even…

British adults’ media consumption on the rise

British adults’ media consumption on the rise
The amount of time British adults are spending consuming media is growing at a staggering pace. According to new figures from the Institute of Practitioners in Advertising (IPA), Britons are spending seven hours and 56 minutes a day consuming media on different platforms, such as televisions and smartphones. This is nine per cent higher than it was last year and 13 per cent up on…

iPhone X: What the experts are saying

iPhone X: What the experts are saying
We've all had a few days to digest this week's disclosure of Apple's new iPhone X, which the tech brand believes represents the future of the smartphone.But now we've heard what it has to say about the device, we thought it would be a good idea to scour the internet to see what some industry observers are saying.Techcrunch is particularly excited, billing the iPhone X…