We live so much of our lives on our smartphones these days, routinely using our handsets to do everything from replying to emails to moving money between accounts.
Security is therefore a really big issue to consumers, as they want to be sure no sensitive data can be compromised, especially if a phone is lost or stolen.
As a result, manufacturers have sought to make their devices as secure as possible.
The rumour mill is already hinting at the upcoming Apple iPhone 8 containing facial recognition technology rather than Touch ID, which would mark a big step forward in smartphone security.
But will Apple be able to market this as a unique selling point for a particularly long time?
Well, according to CNET, Qualcomm is planning to include an infra-red 3D sensing system in the next version of its Snapdragon processor, which is used in many high-end Android phones.
This could be on the market by as soon as next year, so could Apple find itself facing stronger competition than it expected when the iPhone 8 hits stores? It's very likely.
CNET stated that Qualcomm is promising that “the next generation of Snapdragons will be overhauled to do more, or at least the same things but faster and more accurately”.
“Its new chipset can use infrared light, for instance, to measure depth and render high-resolution depth maps for facial recognition, 3D reconstruction of objects and mapping,” the website said.
“The IR light will come attached to the camera module on a phone.”
As smartphones become ever-more versatile and we use them to perform a wider range of tasks, the need for tight and reliable security measures will only continue to grow.
It's therefore safe to expect manufacturers and developers to continue talking up security features as they seek to persuade consumers that they can offer a secure smartphone experience.