The take off of social media sites – such as Facebook and Twitter – among Britons may have led many to sell mobile phones in order to upgrade to a device capable of hosting the portals.
<br/>New research by InSites Consulting has found that some 72 per cent of the UK’s population now use such sites.
This means there are 37 million Britons with a social media account of some type, with Facebook being named as the most popular.
And it is not just young, technology-savvy consumers who may be interested in a modern mobile on which to speak to friends.
Steven Van Belleghem, managing partner at InSites Consulting, said: “These numbers show that social network sites have penetrated all layers of society – 16 per cent of Facebook users are 55+. An analysis of the users shows everyone is there: young, older, employed or unemployed.”
Girlgeekchic.com founder Nikki Moore recently said social media is one of the major factors that draws people to new mobile phones, with the prospect of updating a status or sharing a tweet while on the move a tempting one.
Posted by Samantha Green
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