Samsung and Apple have over 50% of mobile phone market

02/05/2012

Samsung And Apple Have Over 50% Of Mobile Phone Market

The global mobile phone market is rapidly becoming a two-horse race between Apple and Samsung, with the latest figures from IDC showing the pair now have over half of the industry.

In the first three months of the year, the two firms' joint share of the smartphone market edged past 50 per cent (53.3 per cent) for the first time.

During the same period the smart device market reached a record high of 37 per cent of the overall mobile phone market. This represented a 42.5 per cent growth year on year.

Senior research analyst with IDC's Worldwide Mobile Phone Tracker programme Kevin Restivo said the rapid growth of the smartphone market has been hugely beneficial to Samsung.

"Samsung has used its established relationships with carriers in a mix of economically diverse markets to gain share organically and at the expense of former high fliers such as Nokia," he continued.

Posted by Samantha Green

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