People continuing to use smartphones to hunt out bargains

12/01/2012

People Continuing To Use Smartphones To Hunt Out Bargains

An increasing number of people are looking to get their hands on smartphones in order to help them easily compare prices in different shops so they can hunt out some bargains, which could see an influx of mobile phones recycled.

According to Intersperience chief executive Paul Hudson, with the increasing tightening of people's purse strings consumers used the latest technology to help them find the best deals and "changed the way we shop" last year.

He suggested that one in three people used their phones to check out competitor prices, reviews of certain products and to look up specifications.

"Younger consumers use the internet and their smartphones for research but more of them buy in stores. When we asked them why, 41per cent said they worried about order delivery," he continued.

A study conducted by Flurry showed that the 1.2 billion apps downloaded on smartphones and tablets in the last week of December was a new record.

Posted by Samantha Green

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