People who choose to sell mobile phones and pick up a replacement from O2 this month will be in a great position to enjoy a host of festive offers this Christmas.
The network has confirmed it is using its Priority Moments service to make a series of deals available in the run-up to yuletide.
With 22 million customers, O2 believes it can deliver a Christmas to remember if people use their devices to access bargains.
It has teamed up with retailers such as House of Fraser, BHS, Cafe Rouge and HMW to provide the incentives to go shopping via a mobile.
Consumers can, for example, earn a £5 voucher for every £20 they spend at HMV, as well as a £15 card when they splash out £40 at House of Fraser.
"Based on the long-term partnerships we've developed, we're able to offer our customers a great choice in terms of exclusive deals and experiences," said O2 marketing and consumer director Sally Cowdry.
In recent news, Sky announced it has signed up to O2, with the mobile firm to provide connections via handsets for more than 10,000 of its staff.
Posted by Samantha Green