EE has increased the data allowances included in its 4G mobile phone contracts, so that old and new customers with compatible devices can use more for the same price.
The telecommunications company was the first to launch the high-speed network in the UK on October 30th.
Since the technology is new and exclusive, 4G contracts from the mobile provider are relatively expensive.
However, it looks as though consumers will be getting better value for money thanks to these data allowance adaptations.
Plans which included 2 GB of data now have 3 GB, the 3 GB has been boosted to 5 GB, and the 5 GB allowance has increased to 8 GB.
This means that customers with Long Term Evolution (LTE) smartphones, like the Apple iPhone 5 and Samsung Galaxy S3, will be able to read more emails, stream additional videos, download extra applications and browse the internet for longer, without any additional cost.
Chief marketing officer at EE Pippa Dunn said: “These updates underline our commitment to offering customers the best value and choice from our plans.”
Posted by Simon Thomas