Android Pay gains ground on Apple Pay

Good news is on the horizon for consumers keen to experience the convenience of smartphone payments, as Android Pay announces service improvements.

The system now gives users the ability to make in-app purchases, rather than having to change apps in order to pay. This update is something that might help Android Pay gain a little ground on its competitor Apple Pay, with the latter having offered in-app payments from the outset.

News that might be less welcome to consumers is that it's as yet unclear when this service will actually arrive in the UK. While a recent blog post announced that this in-app purchasing system will be available Down Under in 2016, it hasn't revealed when it will arrive in England. 

However, Android is making a big push to help promote the app by offering special, limited-time deals to people who use it make purchases on certain Android apps.

The app also offers the functionality of paying in-store, much in the same way as it's possible to pay with a contactless card, simply by tapping on a contactless terminal – even without opening the app itself. You can add both credit and debit card details to it, so it's up to you how to pay.

So, if it has your card details, how does it keep these secure? The app uses a virtual number to represent your account information, which helps shield it from opportunistic eyes. Plus, if you lose your phone or it gets stolen, you can wipe the details from Android Pay remotely, giving you that extra peace of mind.

Rival smartphone payment app Apple Pay is already available in the UK for uses who want to try out smartphone payments. Which becomes the favourite when Android Pay is released in the UK remains to be seen.ADNFCR-2155-ID-801808317-ADNFCR

Written by Mazuma

Mazuma Mobile is the UK's most trusted mobile phone recycling service.

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