British adults’ media consumption on the rise

British adults’ media consumption on the rise
The amount of time British adults are spending consuming media is growing at a staggering pace.According to new figures from the Institute of Practitioners in Advertising (IPA), Britons are spending seven hours and 56 minutes a day consuming media on different platforms, such as televisions and smartphones.This is nine per cent higher than it was last year and 13 per cent up on the amount…

Huawei named the second largest smartphone brand

Huawei named the second largest smartphone brand
Huawei is increasingly consolidating its position in the smartphone sector, overtaking Apple in smartphone sales around the world in June and July.This is according to new figures from Counterpoint, which believes that the Chinese firm could score a hat-trick when August's sales figures come out.Peter Richardson, research director at Counterpoint, has described this as a "significant milestone" for Huawei, as its global presence is growing."It…

Smartphones to overtake desktop as preferred means of getting online

Smartphones to overtake desktop as preferred means of getting online
Smartphones look set to overtake desktop computers as people's first choice means of accessing the internet this year.This is the prediction of eMarketer, which believes adults in the UK will spend one hour and 59 minutes on their smartphone every day.While this is only one minute higher than the average for desktop computers and laptops in 2017, it is the first time that smartphones have…

What’s the most reliable smartphone brand?

What’s the most reliable smartphone brand?
With the smartphone market becoming ever-more competitive, the level of choice on offer to consumers is growing all the time.But while on the one hand this can be a good thing, it can also make the process of choosing your next handset pretty daunting.After all, where do you start? How can you possibly work out which offers the best value for money or is the…

Does your mobile phone battery last the length of your contract?

Does your mobile phone battery last the length of your contract?
Have you had to replace your mobile phone battery mid-contract? If so, you're not alone, as a new survey has revealed this is quite a widespread problem, particularly among younger adults.According to research by giffgaff, nearly two-thirds of consumers aged between 25 and 34 have had a phone battery fail to last for the duration of their contract.Figures also showed that more than a third…

How old should kids be before they get a mobile phone?

How old should kids be before they get a mobile phone?
The age at which parents should give their little ones a mobile phone has long been a source of debate at the school gates.While on the one hand, they mean our sons and daughters can always be reached quickly and easily, they also represent a step towards greater independence, with kids being able to converse with others without any supervision or control.A recent study commissioned…

How smartphones have transformed the world of business travel

How smartphones have transformed the world of business travel
Technology has made life much easier for people who have to travel a lot for work. In fact, it's actually made travelling more worthwhile both for them and their employers.After all, since business travellers are carrying all sorts of web-enabled devices, such as laptops, tablets and smartphones, they can now do their job just as effectively as they could as if they were in the…

Do you suffer from smartphone separation anxiety?

Do you suffer from smartphone separation anxiety?
We've all felt it - that sense of dread and worry when we realise we've left our smartphone behind after we've gone out.Of course you'd feel anxious. After all, you won't be able to check social media for hours, you could miss dozens of important calls and how can you get through a day without taking a few selfies and Snapchatting them to your friends?But…